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Friday, January 25 • 1:00pm - 1:25pm
Bridging the Divide Between Community & Corporate

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The goals of community and the corporate side of the house sometimes can be at odds. How can the apparent divide between the priorities of community and corporate be bridged? Learn about about the whys and hows from someone who works in both corporate marketing and with community. What does each side miss in understanding each other? What should each side keep in mind when trying to achieve successful collaboration? I'll be connecting the dots between the disparate parts. Learn how communities can cultivate allies when interacting with business units and other teams that might be removed from daily interaction with the upstream.

Speakers
avatar for Jennifer Madriaga

Jennifer Madriaga

Senior Manager, Global Community Event Strategy, Red Hat
Jennifer (Jen) Madriaga is the Senior Manager for Global Community Event Strategy on the Events team in Marketing Communciations at Red Hat. Jen provides event management and event marketing expertise for a variety of open source and community events. She collaborates regularly with... Read More →



Friday January 25, 2019 1:00pm - 1:25pm CET
A112